Bring every guest back on WhatsApp
OwnCart connects to OwnChat, our WhatsApp marketing engine. The customers who order from you get reminded, rewarded and won back automatically, and you see the revenue each message brings.
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OwnCart restaurants retarget guests on WhatsApp through OwnChat: abandoned carts get a reminder with the order summary and pay link (for example after 4 hours), guests inactive for 30 days get a win-back offer, segments use PetPooja bill data such as spend of ₹5,000+, and Click-to-WhatsApp ads, broadcasts, green bills and feedback requests are all tracked to revenue.
The lifecycle: Connect → Automate → Succeed
| Stage | What runs | Result for the restaurant |
|---|---|---|
| Connect | Table and counter QR, Click-to-WhatsApp ads, Instagram automation, green bills | Every guest becomes a contact you own |
| Automate | WhatsApp ordering, AI chatbot, PetPooja KOT sync, abandoned cart and win-back workflows | More orders with no extra staff |
| Succeed | OwnRewards, segments on POS bills, ROI dashboard, payments | Regulars order more often, and you can prove what works |
Every WhatsApp feature for restaurants
Abandoned cart recovery
A guest fills a cart but stops at the address or delivery-fee step. OwnCart records the abandoned cart and sends it to OwnChat. After a wait you choose (the standard play is 4 hours), the guest gets a WhatsApp message with their exact order summary and a pay link or Check out button. Because the cart is synced, they pay without re-entering anything.
30-day win-back
OwnChat watches each customer's last order. At 30 days without an order, the guest moves to the Inactive segment and receives a personal message that mentions their history, a worthwhile offer and a Buy Again link for their favourite dishes. The order goes to PetPooja as a KOT with no staff step.
Segments from POS bills
Because OwnCart connects your POS, customer segments use real bill data: total spend (for example a P1 high-value segment at ₹5,000+), last purchase date, order frequency and favourite items. Guests are sorted into New, Repeat and High-Value automatically.
Broadcasts and drip campaigns
Send festival menus, new dishes or weekend offers to the right segment instead of everyone. Schedule follow-up messages as a journey.
Green bills on WhatsApp
Send the bill digitally on WhatsApp instead of paper. The guest's number is captured at billing, which grows your list for future campaigns.
Order and payment updates
Order confirmation, preparing, out for delivery, delivered and payment reminders go out automatically, so staff stop answering “where is my order?”.
Feedback and reviews
Ask for feedback after delivery or dine-in, and catch unhappy guests before they post a public review.
Click-to-WhatsApp ads
Run Instagram and Facebook ads that open a chat with your menu. Every order is traced back to the ad, so you see real ROI instead of likes.
Instagram comment to order
Keyword replies to Instagram comments in under a second, then a DM with the menu and payment button: comment → DM → payment → confirmation, automated.
Store-closed capture
Guests who visit while you are closed leave their number, and you can message them when you open.
Team inbox and AI chatbot
One shared WhatsApp inbox for your staff, with AI summaries, suggested replies and an AI chatbot that answers menu and timing questions in the guest's language.
OwnRewards loyalty
Points earned on orders and applied at checkout, so regulars have a reason to order direct.
Revenue attribution
Revenue is attributed to the exact broadcast, workflow, ad or customer conversation that drove it, with first-touch and last-touch views and a Success Ratio of payment links paid vs sent.
Example workflows
| Trigger | Wait / condition | Action |
|---|---|---|
| Cart abandoned | 4 hours, no order placed | Order summary + pay link on WhatsApp |
| No order for 30 days | Customer moves to Inactive | Personal offer + Buy Again link |
| Total spend ≥ ₹5,000 | Customer tagged P1 | VIP offers and early festival menus |
| Order delivered | Shortly after delivery | Feedback request |
| Visitor while closed | Next opening time | “We're open” message with the menu |
WhatsApp marketing runs on OwnChat, Ieyal Solutions' WhatsApp platform, connected to your OwnCart orders. Marketing messages are charged by Meta per message; ask us for OwnChat plan pricing.
Common questions
Can OwnCart remind customers who left without ordering?
Yes. When a cart is abandoned, OwnCart sends the event to OwnChat, which sends a WhatsApp reminder with the order summary and a payment link, for example 4 hours later. Customers inactive for 30 days get an automatic win-back message with an offer. See WhatsApp marketing and retargeting.
How much do WhatsApp messages cost?
Meta charges per message. Current rates we bill: marketing ₹0.98, utility ₹0.14, authentication ₹0.14. From 1 October 2026 Meta charges ₹0.14 per message. Because the menu opens as a page inside WhatsApp, an order needs only a few messages instead of a long chatbot conversation.
Who owns the customer data?
You do. Every order saves the customer's phone number, addresses and order history in your OwnCart account. You can segment it, message it on WhatsApp and export it as CSV.
Related pages
Bring your regulars back on WhatsApp.
Book a demo of abandoned-cart recovery and win-back for your business.
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